What's the difference between an autoresponder & campaign?

Ashley Parks -

Tatango has two different products.

1) Campaigns - These allow your business to collect mobile phone numbers, in order to text message them future offers. An example of business using a campaign would be when the business tells their customers to text their keyword to their short code, in order for their customers to sign up to receive future text message offers, join their mobile coupon club, etc. For instructions on how to setup a new campaign, click here.

2) Autoresponders - These allow your business to create one-time text messaging interactions with your customer. An example of a business using an autoresponder would be when the business tells their customers to text their keyword to their short code, in order to receive a text message in return, with more information about that business, a link to their website, a link to their mobile app, etc. For instructions on how to setup a new campaign, click here.

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